Sales Conversation Management guides sellers to learn about customer problems by enabling them to ask the right business questions and listen for commonly shared business issues. Customer Insight Maps allows sellers to visualize their customers’ business problems and connect them to insights and sales tools that inform and add value to every sales conversation.
Customers want to talk to salespeople who understand their business. Only 38% of first meetings result in a follow-up meeting because sellers don’t add enough value to the business conversation. In the US, sellers each waste $38,635 on average per year on meetings with prospects that didn’t progress.