In this short podcast Donal Daly, Altify CEO, discusses with Tiffani Bova, Growth and Innovation Evangelist with Salesforce, the importance of improving the experience for the customer in the buying journey. Donal looks at what metrics matter and what to look at to measure your success.
In this podcast you will learn:
- The benefits of collaborating with the customer
- How to build value with the customer
- The difference between Short-term Wins Vs Long-Term Value
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