BMC Selects The TAS Group’s Dealmaker to Accelerate Smart Sales Transformation

Dealmaker Smart Account Manager helps BMC drive additional customer value through faster innovation and improved cost and complexity management

Seattle, WA — Dec 17, 2014 — The TAS Group, the global leader in smart sales transformation, today announced that BMC has selected Dealmaker from The TAS Group as the foundational element of its transformed sales strategy.

BMC’s innovative and industrialized IT solutions are helping companies transform the digital enterprise.  “In today’s market, companies need to rapidly transform their business models and technology systems to better compete,” said Paul Appleby, EVP Worldwide Sales and Marketing at BMC. “We are helping our customers do that with our new solutions, and Dealmaker from The TAS Group is at the core of our own transformed sales strategy to enable us to deliver greater strategic value to our customers. Implementation and deployment has been fast and flawless, and it is enabling our sales organization to partner more closely with our customers to accelerate their innovation efforts and better manage the business of IT in an incredibly dynamic world.”

Incorporating account planning as a core element of a company’s sales strategy delivers remarkable value for business-to-business sales organizations:

  • It is six times less expensive to increase business with existing customers than it is to acquire new customers
  • Companies are seven times more likely to win sales opportunities from a current customer than a new customer
  • Account planning can improve customer satisfaction and loyalty by 53%

The TAS Group’s Dealmaker Smart Account Manager has become the leading account planning solution for sales organizations that use Salesforce. The company’s CEO, Donal Daly, is the author of #1 Amazon bestseller Account Planning in Salesforce, and Salesforce itself uses Dealmaker Smart Account Manager to get closer to its enterprise customers.

“We are delighted to be the foundation for BMC’s smart sales transformation. Like the other progressive sales organizations, BMC is focused first and foremost on the value they can provide to their customers and recognize how Dealmaker can help their sellers everyday grow their own business by making the right decisions for their customers,” said Donal Daly, CEO of the TAS Group. “With the confluence of smart, mobile and cloud, sales people can be much more connected to their customers and their own team, so that they can respond more quickly and provide greater value to their customers. We have seen this approach increase revenue consistently and we are excited to be BMC’s partner on that journey.”

About BMC

BMC delivers software solutions that help IT transform digital enterprises for the ultimate competitive business advantage. We have worked with thousands of leading companies to create and deliver powerful IT management services. From mainframe to cloud to mobile, we pair high-speed digital innovation with robust IT industrialization—allowing our customers to provide amazing user experiences with optimized IT performance, cost, compliance, and productivity. We believe that technology is the heart of every business, and that IT drives business to the digital age. BMC – Bring IT to Life.