



March 20, 2018
Tech firms not “walking the walk” when it comes to diversity
Computer Weekly
Media Coverage



February 5, 2018
Customer Retention The Number One Business Imperative For Business Leaders
Engage Customer
Media Coverage

January 24, 2018
Altify enhances sales planning functionality in Winter ’18
Enterprise Times
Media Coverage

January 23, 2018
Altify Launches Winter’18 with Sales Transformation Capabilities
MarTech Advisor
Media Coverage


January 23, 2018
Altify’s Winter’18 Revolutionizes Account Planning with Enriched UX and Simple Plans
MarTech Series
Media Coverage


January 9, 2018
Timing vs targeting: 3 steps for making smarter sales
Sales Initiative
Media Coverage



November 15, 2017
Altify Unveils Relationship Map Live App for the Quip Collaboration Platform
Martech Series
Media Coverage


October 20, 2017
Why your sales meetings are so bad – and what you can do about it
MYcustomer
Media Coverage

September 1, 2017
Diversity: how to retain customers and win new ones
Sales Initiative
Media Coverage




August 2, 2017
Altify aims to bring AI to the fore in sales management with latest launch
AI News
Media Coverage


August 2, 2017
Altify Unveils Summer ‘17 Platform Update with Sophisticated Relationship Maps for Global Collaborative Selling
Martech Series
Media Coverage

June 7, 2017
Unlocking Sales Velocity: The 5 factors that make sales teams successful
Sales Initiative
Media Coverage

May 10, 2017
B2B Marketers and Salespeople Point to Problems with Lead Management
MarketingCharts Staff
Media Coverage


May 4, 2017
Survey: Majority of B2B Marketers Struggling with Lead Management
Krystle Vermes, KoMarketing
Media Coverage

April 28, 2017
Marketo Adds More Power to its ABM and Sales Insights by Acquiring ToutApp
Sudipto Ghosh, Martech Series
Media Coverage

April 28, 2017
Sales Statistics: Focus On Those That Matter
Karl Hougaard, Entrepreneur Middle East
Media Coverage

April 14, 2017
Study: Nearly half of execs say they don’t understand customers
Kristina Knight, BizReport
Media Coverage

April 4, 2017
How Sales Analytics Is Useful For Your Sales Team
Dan Sincavage, Business2Community
Media Coverage

March 24, 2017
Interview with Anthony Reynolds, CEO – Altify
Sudipto Ghosh, MarTech Series
Media Coverage

March 15, 2017
Altify appoints Anthony Reynolds as its new Chief Executive Officer
Abhinav Mohapatra, Techseen
Media Coverage

January 29, 2017
Seven Things Salespeople Get Wrong (And How To Fix Them)
Karl Hougaard
Media Coverage

January 26, 2017
Account Planning Tips from Donal Daly, CEO of Altify (Formerly the TAS Group)
Engagio
Media Coverage

January 26, 2017
Expert Interview: Founder of Altify on the Future of Artificial Intelligence in Sales and Account Planning
Syncsort
Media Coverage

January 16, 2017
Executive Viewpoint 2017 Prediction: Altify
Donal Daly, Virtual Strategy Magazine
Media Coverage

January 12, 2017
How Sales Teams Are Using Predictive Analytics
Innovation Enterprise
Media Coverage



January 5, 2017
Altify 2017 Predictions: Artificial and Augmented Intelligence Will Lead Us to Stop Thinking of Applications or Devices as “Smart”
VMblog
Media Coverage

January 5, 2017
Account-Based Sales to Take Centerstage and 7 other Predictions for 2017
MarTech Advisor
Media Coverage

December 8, 2016
Could Predictive Analytics Be Bad For Sales?
Donal Daly, for Forbes Technology Council
Media Coverage

November 3, 2016
Study finds 74% of sellers increase win rates with account planning
Sales Initiative
Media Coverage

November 1, 2016
Predictive analytics: the knowledge worker is the battleground
SandHill.com - Donal Daly, CEO and Founder Altify
Media Coverage

October 27, 2016
50% of companies use account planning strategy; Altify study
techseen - Sharmistha Mukherjee
Media Coverage

October 17, 2016
Customer Engagement: Does Talking to a Human Still Matter?
Knowledge @ Wharton
Media Coverage

October 13, 2016
Augmented Intelligence vs. Predictive Analytics with Lara Shackelford
Matt Heinz
Media Coverage

October 4, 2016
How today’s CIOs are getting sales cycles ‘Back in Black’
Andre Bourque, CIO
Media Coverage


September 21, 2016
5 powerhouse women who are leading the Generation XX salesforce
Lara Shackelford, EVP & Chief Marketing Officer
Media Coverage

September 21, 2016
Altify Call Planner to help enterprises optimize sales call results
Sharmistha Mukherjee, techseen
Media Coverage

September 19, 2016
Altify brings augmented intelligence to B2B sales
Ian Barker, betanews
Media Coverage


September 15, 2016
7 Solutions to Boost CRM Performance
Enterprise Apps Today, Loraine Lawson
Media Coverage

August 5, 2016
5 ways to successfully make a massive career pivot
Lara Shackelford, EVP & Chief Marketing Officer, Altify
Media Coverage

July 14, 2016
6 Powerful Sales Acceleration Tips from Account Managers & Sales Experts
Travis White, Chief Marketing Technologist, CCP Global, Inc.com Columnist
Media Coverage

July 4, 2016
Salesforce and Microsoft connect email and CRM with Lightning for Outlook
Eric Emin Wood
Media Coverage

June 30, 2016
Salesforce, Microsoft Alliance Strengthens with Outlook Tie-In
Chris Kanaracus
Media Coverage


June 16, 2016
Women in Business Q&A: Lara Shackelford, EVP and CMO of Altify
Laura Dunn, The Huffington Post
Media Coverage

June 16, 2016
Augmented Intelligence Helps Sales Teams Evolve
Donal Daly, CEO and Founder Altify, Contributing Editor CMSWire
Media Coverage

June 15, 2016
How Becoming a Great Leader Is Like Becoming a Great Guitar Player
Shane Paul Neil, The Huffington Post
Media Coverage

June 10, 2016
Hillary and Shattering Marketing’s Glass Ceiling
Heather Fletcher, Senior Content Editor, Target Marketing
Media Coverage

May 26, 2016
Win With The Customers You’ve Already Won
Lara Shackelford, EVP & Chief Marketing Officer, Altify
Media Coverage

May 24, 2016
3 Tips for Success from Today’s Marketing Rock Stars
Mary Wallace, Marketing Land
Media Coverage

May 23, 2016
10 Entrepreneurs Share Their Summer Reading Lists
John Brandon, Contributing Editor, Inc.com
Media Coverage

May 18, 2016
4 Critical Components to Making your Software ‘Smart’
Lara Shackelford, EVP & Chief Marketing Officer, Altify
Media Coverage

May 17, 2016
Altify Builds On ‘Customer-First’ Approach to Sales with Altify Summer ‘16 Release
Rohit Roy, MarTech Advisor
Media Coverage

May 9, 2016
CP14: Podcast with Donal Daly from Altify (TAS Group) about Sales Account Performance
Martin Luenendonk, Cleverism.com
Media Coverage

March 21, 2016
4 Ways Your CRM May Be Shortchanging Your Sales Projections
John Boitnott, Journalist & Digital Consultant
Media Coverage

March 21, 2016
12 Entrepreneurs Reveal the Best Gift They Ever Received
John Brandon, Inc.com
Media Coverage

March 21, 2016
2 Things Your Sales Team Must Do To Keep Up With The Competition In 2016
Lara Shackelford, CMO, The TAS Group
Media Coverage

December 17, 2015
Your 2016 #marketechmappin! Predictions for the New Year from Marketing Insiders
Rohit Roy, MarTech Advisor
Media Coverage

December 14, 2015
Yes we have women CMOs. Now we need more
Lara Shackelford, CMO, The TAS Group
Media Coverage

November 12, 2015
Pipeline Insights—No Analytics Needed: Interview with Lara Shackelford
Megan Headley, Trust Radius
Media Coverage

November 12, 2015
Sales Performance manager allows sales teams to crush their quarters
Eleanor Staple, Sales Initiative
Media Coverage

November 12, 2015
Predictive analytics help guide the sales process
Ian Barker, Beta News
Media Coverage

November 12, 2015
Let’s Get Real: Sales Performance Quantified. @DonalDaly Breaks it Down
Nancy Nardin, Smart Selling Tools
Media Coverage

November 12, 2015
TAS Group Releases Sales Performance Manager
Oren Smilansky, Destination CRM
Media Coverage

November 12, 2015
Help guide your sales team with predictive analytics
Ian Barker, IT Pro Portal
Media Coverage